

This was a really great project to work on and a fantastic opportunity to do something really unique for a really big brand. The idea was simple really, we wanted to leverage the great assets that Canon and their users produce on a daily basis to showcase the great quality of the products they make. Nothing speaks better than great imagery and they had this in spades from some of the worlds most renowned photographers and from a huge fan base, all of whom were willing to share their results. The homepage was basically a wall of imagery which extended beyond the edge of the browser window, giving a real sense of depth and breadth of content, the user was able to pan left, right, up and down to discover more content - interacting with a piece of content revealed more details allowing the user to explore in even further detail.